Investment beliefs
Throughout our history, going back more than 200 years, we have always focused on delivering superior investment services to our clients. We are an investment-led service company, and we will remain so in the future.
This page contains the guiding principles of our multi-asset investment philosophy and process, which from now on we will call our ‘multi-asset investment beliefs’.
Why these beliefs?
Investment leadership does not simply equate with having a multitude of investment experts or disseminating competences across the innumerable disciplines of investment management.
For us, investment leadership means excelling in three strategic dimensions: innovation, asset allocation and generating returns in excess of the markets (alpha).
- First, innovation means staying ahead of the game at identifying the next major investment themes and giving our clients access to those great opportunities. It means being creative, anticipating the trends and thinking ahead of our competitors.
- Second, we want to be best-in-class in global asset allocation — strategic and tactical allocation. We have over 200 years’ experience of crafting strategies across multiple asset classes, currencies and geographies, and we want to build on this experience to continue being a multi-asset powerhouse.
Finally, investment leadership means generating systematic returns in excess of the markets in selected asset classes. This means generating returns above and beyond market risk premia and style factors, in the few disciplines where we excel rather than across the board. To deliver on these strategic dimensions we believe it is paramount to have a shared investment philosophy and to implement it rigorously through a disciplined and focused investment process.
Our investment beliefs provide clarity of thought, bind several individual perspectives into one framework, allow us to evaluate the complex investment universe consistently and also provide succour and courage to help stay the course during the most troublesome market cycles.
Although the dynamics of financial markets are far from being scientifically proven beyond all doubt, we prefer approaches that are founded on evidence and data as opposed to judgment and opinion. Our beliefs — confirmed by academic theory and supported by empirical examination — result in a clear course of action that has served us well in the past and will continue to do so in the future.
Investment beliefs
We believe in the value of a rigorous approach that exploit market inefficiencies. Investment success stems from a repeatable process of gathering and analysing information, taking decisions and executing them with discipline.
Generating returns generally requires taking risks. We believe term, credit and liquidity risks are systematic. They offer tangible premia, depending on the time horizon and with due regard for environmental, social and governance factors.
Asset allocation, both tactical and strategic, is the most important driver of returns in the long run.
We believe assessing valuations — the best indicator of returns —requires a rigorous and independent research process that encompasses macro, industry and company specific analyses and is based on fundamentals.
We refrain from the widespread use of passive investment, preferring an active approach. Private markets can offer return premia from illiquidity and the potential for asset transformation.
We prefer to implement our investment views through a range of diverse, uncorrelated decisions rather than a few large ones.
The most effective investment teams prefer debate to consensus, dissent to harmony, and humility to complacency. Success in active management is achieved by small teams of diverse specialists with clear roles and full accountability for their performance.
We manage assets on behalf of our clients and must never lose sight of the fact that their interests come ahead of our own.
We believe in responsible capitalism and the value of integrating Environmental, Social and Governance criteria into our investment decisions. As an investor, it is our responsibility to engage with corporate issuers to seek improvements to their practices and mitigate negative impacts on the environment and society.
Investing within a disciplined framework
-
Belief I
Investment success stems from a rigorous and repeatable process. It is not about luck or access to privileged information. It requires a rigorous and unbiased method for gathering and analysing information, taking decisions and executing them with discipline.
We seek to exceed our clients’ objectives by capturing inefficiencies when markets diverge from fair value, and we exploit such opportunities through active management.
Risk premia
-
Belief II
Generating returns in excess of risk-free rates generally requires taking risks. Some of these — such as term, credit and liquidity — are systematic and offer decent premia. These should be pursued if the time horizon required to capture them is no longer than the potential liability demands on the portfolio.
One of the few exceptions to the standard risk-return paradigm is ESG. We believe it is essential to embed ESG factors in our investment decisions as it is our hypothesis that they will outperform in the long run. We also recognise that the stability they provide reduces investment risks. This necessarily implies that ESG factors are a negative risk premium, which makes an ESG approach specific and similar to the so-called ‘low-beta anomaly’.
Currency movements are a zero-sum game, where one person’s gain is another one’s loss. There is no long-term premium available for providing liquidity, except for emerging markets.
Asset allocation
-
Belief III
Asset allocation is the most important driver of return in the long run.
Strategic Asset Allocation (SAA) has a bigger impact on long-term returns than tactical asset allocation. Defining an appropriate strategic allocation is therefore essential. The SAA must endure periods of greed and fear, where the temptation to change it to reflect the latest market movements generally ends up destroying value.
Tactical Asset Allocation (TAA) plays an increasingly key role in capturing risk premia in a timely manner, especially when the speed and amplitude of market movements accelerate owing to the growing correlation between asset classes. TAA can not only add performance above the returns generated by the SAA but also help manage risk and limit drawdowns. There are many ways to implement tactical views: exposures to asset classes, regions, currencies, themes and risk factors.
Main sources of multi-asset returns
-
Belief IV
Tactical views on asset allocation must reflect four major dimensions, according to the time horizon in focus. Valuation is the best indicator of long-term expected risk and return, while in the short and mid term the macroeconomic situation, economic liquidity creation (both central-bank and private-sector liquidity) and technical factors (sentiment, behavioural biases, institutional constraints, supply/demand dynamics) tend to be better gauges of the market’s trajectory.
Assessing valuation requires a rigorous, independent and fundamentally based research process that encompasses macro, industry and company-specific analyses.
Investment decisions should take account of the time lag between financial-market cycles and economic cycles: market prices anticipate the future development of the real economy; they do not follow it. A classic mistake is to equate economic growth with a bull market.
We take account of capital allocation growth of any asset, style and geography as a contrarian indicator, a sign that an established trend might soon go into reverse.
Investment decisions should take account of potentially unconscious biases arising from benchmark choices, index rebalancing mechanisms and regulation.
We look carefully at liquidity providers as well as who is buying and who is selling on the market: weak hands (retail and highly leveraged investors) or strong hands (strategic and corporate buyers).
Active management, public and private markets
-
Belief V
We refrain from widespread use of passive investment because — though cost-effective for investors and sometimes useful for rapidly implementing tactical views — it could prove economically inefficient by misallocating capital, increasing systemic risk and reducing competition in industries that are largely owned by index fund providers.
Private investment returns derive not only from the illiquidity premium, but also from the potential for asset transformation.
Portfolio construction
-
Belief VI
We prefer to implement our views through a range of diverse and uncorrelated investment decisions rather than through a few large ones, according to what is known as ‘the law of active management’.
The client’s base currency should significantly influence the strategic asset allocation, the portfolio construction and the risk tolerance, owing to a nominal “currency illusion” effect.
Currency hedging of multi-asset portfolios is generally appropriate for nominal and/or low volatility assets — such as developed-market bonds, direct real estate and hedge funds — particularly when the reference currency is considered a safe haven.
Building effective teams
-
Belief VII
The most effective investment committees prefer debate to consensus, dissent to harmony, and humility to complacency.
Success in active management is achieved by teams of diverse specialist — as opposed to single portfolio managers — with clear roles assigned and full accountability for their performance.
We believe large investment teams talk a lot and are more subject to non-economic ehaviour, while smaller teams can decide and act swiftly.
To perform at their best, investment managers need to focus on their primary task of managing assets on behalf of their clients. They therefore need to be protected from the distractions of non-investmentrelated activities.
Defending clients’ interests
-
Belief VIII
As service providers we manage assets on behalf of our clients and should never lose sight of that crucial fact. We put clients’ interests ahead of our own and forgo business opportunities that are not in the interests of our clients in the long run.
Client demands or interventions in terms of asset allocation tend, on average, to be pro-cyclical. We therefore recommend clients to adopt standard investment guidelines and implementation procedures to prevent complexity from reducing performance.
Engaging with purpose
-
Belief IX
We believe in the efficiency of responsible capitalism. As stewards of clients’ savings, we therefore want to act responsibly in selecting investments and interacting with issuers of debt or equity instruments.
Companies pursuing sustainable business practices are more likely to thrive in the long term as they are better at identifying, understanding and managing longer-term challenges, be they economic, social, environmental or regulatory in nature. We believe therefore that integrating environmental, social and governance practices is not only the right thing to do; it also adds value to our clients’ portfolios in the long term.
Active ownership is an integral part of a sound governance framework of strong checks and balances. We believe in the merit of strengthening our engagement efforts and systematically exercising our voting rights on behalf of our clients.