Megatrending 2025: opportunities ahead
For over two centuries, Pictet has embraced a long-term perspective, guiding our pioneering work on megatrends. These powerful social, economic, environmental, and technological forces shape our world beyond normal economic cycles. Our history is marked by helping investors navigate global complexities.
By understanding structural trends in both public and private markets, we tailor our investment capabilities to meet diverse needs.
Our 2025 report on megatrends delves into key themes across three major sections:
| 1 - Society | 2 – Environment | 3 – Technology |
|---|---|---|
| Innovations in healthcare and biotech, why we should be hopeful about the state of the world, and why anti-obesity drugs matter. | The shift from fossil fuels to renewable energy, the development of sustainable aviation fuel, and new models to measure biodiversity impacts. | Advancements in AI, robotics, and semiconductor technology, and how these innovations are transforming industries. |
Featuring insights from our own investment experts, as well as renowned figures like Professor Vaclav Smil, Dr. Hannah Ritchie, and industry leaders such as Ignacio Sánchez Galán of Iberdrola, this report provides a comprehensive view of the forces shaping our future.
Megatrending 2025
Articles from the report on megatrends
Technology & science · 01 Oct 2025
We, Robot
In popular imagination, robots have near-unlimited powers: superhuman strength, agility and intelligence. The reality has been much more prosaic, argues Daegal Tsang.
Technology & science · 01 Jul 2025
Chips with everything
The world depends on semiconductors. In this interview, Professor Chris Miller highlights the industry's latest innovations and their implications for our future in a Q&A format with Anjali Bastianpillai, Senior Client Portfolio Manager.
Technology & science · 19 May 2025
Private equity comes to grips with AI
Pictet surveys the private equity industry about what AI means for business.
Environment · 12 May 2025
Climate anxiety - Hannah Ritchie
Oxford’s Hannah Ritchie explains why optimism is sustainable.
Environment · 05 May 2025
The state of climate capital
New research by Pictet with the Institute of International Finance highlights the stark gap between actual investment and what’s needed to reach net zero.
Responsible future · 28 Apr 2025
Vaclav Smil — Innovation with grains of salt
Professor Vaclav Smil cautions about the hyperbolic claims being made for new headline-grabbing technologies.
Technology & science · 15 Apr 2025
Surveying forecasts of AI’s economic effects
How big will generative AI’s economic footprint be?
Technology & science · 07 Mar 2025
Measuring the impact of anti-obesity drugs
The next wave of GLP-1 treatments will do more than just shrink waistlines.
Environment · 04 Mar 2025
Tracking the energy transition
Renewable energy presents investors with opportunity and complexity.
Environment · 24 Feb 2025
Iberdrola’s path to sustainable energy
César Pérez Ruiz, Head of Investments & CIO at Pictet Wealth Management, sits down with Iberdrola’s Ignacio Sánchez Galán to discuss how a utility giant is navigating the energy transition.
Environment · 06 Feb 2025
Solving climate change demands more than moonshots
Improvements to existing technologies are just as important in the fight against climate change.
Megatrends · 28 Jan 2025
Seven trends to watch in 2025
The key trends in science, technology and sustainability over the next 12 months – and beyond.
Megatrending report 2023
Pictet closely follows 21 megatrends to gain insights for a number of its investment processes.
In 2023, the inaugural study ‘Megatrending - Opportunities Ahead’ unpacked the causes, state of play and investable opportunities of three of these megatrends:
- Resource Scarcity,
- (De)globalisation, and
- Service Economy.
