A Pioneering approach

Pioneers discover the unknown. Like where to invest next.

If Pictet sees further ahead today, that’s because it stands on the shoulders of its pioneering predecessors.

A pioneering approach

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Pictet is a 219-year-old pioneer. From its earliest days, the partners have made ground-breaking investments on behalf of clients. In the mid-19th century they seized new opportunities in railways, shipping, glassworks and reinsurance as the Industrial Revolution spread from Britain across the European continent.

They also made innovative investments locally, founding a real estate company in the 1850s to exploit surplus land released by the demolition of Geneva’s defensive ramparts. Diversifying during the Second World War, Pictet took control of Zschokke, a major Swiss civil engineering company.

Guillaume Pictet’s trips to the New World at the turn of the 20th century spawned two of the earliest ‘thematic’ mutual funds, one to invest in Mexican companies, the other in US electric utilities (Amerosec) — emerging markets of the era. Both became important vehicles for Pictet clients. In 1990 Amerosec was transformed into Pictet’s first fund-of-hedge-funds.

Today, by having the foresight to match opportunity with talent, Pictet has built a leading franchise in thematics and alternative assets, emerging equities and emerging debt.

Pictet’s international outposts embody the pioneering spirit. From the opening of London in 1980 onwards, each overseas base has been the fruit of strategic calculation. In 2020, Pictet opened its first bases in the world’s two biggest savings markets: the United States (New York) and China (Shanghai). 

We match opportunity with talent, trusting local executives with the time and resources to build a business from scratch.
— Marc Pictet, Senior Managing Partner of the Pictet Group

Our Megatrending - Opportunities Ahead study

Pictet’s ‘Megatrending - Opportunities Ahead’ study reminds us of the value of turning megatrends into investment ideas. That way investors benefit and long-term commercial endeavours that have the potential to positively advance society are supported with the capital they need to develop.

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