Alternative investments

Alternative investments

Discerning investors value access to unique opportunities that can achieve strong results. Pictet has used alternative strategies to meet the expectations of these investors for decades.


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Our alternative investment services spanning hedge funds and private assets help diversify portfolios from traditional asset classes.

What is alternative investment?

Alternative investments are those that help investors diversify their portfolios from their traditional allocations to equities and bonds. Investors may seek exposure to alternative investments for reasons such as wanting to own stable assets like property, to invest in private companies not available through stock markets, or to mitigate risks through hedge funds.

Types of alternative investment at Pictet

  • Private equity funds
  • Hedge funds
  • Real estate funds
  • Private debt funds

About alternative investments at Pictet

We are one of Europe’s leading specialists and have been investing in, managing and advising on alternative investment portfolios since 1989.

  • 200+
  • 45+
    BN USD
    In assets under management
  • 12
    Investment offices
  • 30+
    Years’ experience


We recognised early on that responsibly implemented private assets and hedge fund solutions would offer clients a long-term advantage. We launched our first private equity investment in 1989 and have since added private real estate, private debt and hedge funds, emphasising our commitment to investing in alternative assets.

Why Pictet for alternative investments?

As a private company, we understand private markets and believe in their potential to generate returns and support innovative businesses shaping the future. Our attention to detail, our independence and our long-term approach have brought Pictet’s distinctive hallmark of stability to these areas of investing. 

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