Best Private Bank for Ultra High Net Worth Clients and Best Private Bank in Europe

Pictet awarded Best Private Bank in Europe and Best Private Bank for Ultra High Net Worth Clients

Widely acknowledged as an innovative leader in private banking, Pictet Wealth Management won ‘Best Private Bank in Europe’ (for the 13th year running) and ‘Best Private Bank for Ultra High Net Worth Clients’ at the prestigious 2025 Global Private Banking Awards.

About the Global Private Banking Awards

Created in 2009, the Financial Times Group Global Private Banking Awards acknowledge the commitment to the private banking sector. Respected private banks from all over the world participate in the awards, which encompass a diverse range of categories such as Best Digital Private Bank, Best Private Bank for Entrepreneurs and Best Private Banks in Switzerland. Reaffirming our dedication to providing unparalleled financial services to our discerning clientele, Pictet is proud to be the winner in two categories: Best Private Bank in Europe and Best Private Bank for Ultra High Net Worth Clients. This demonstrates Pictet’s commitment to enduring quality in wealth management.

What indicators are considered for the Global Private Banking Awards?

Each bank submits its key performance indicators (KPIs) which are then assessed by a panel of experts, ensuring a rigorous, data-driven evaluation process.

These KPIs include:

  • Major achievements
  • Growth strategies
  • Improvements in business models
  • Client service
  • Staff retention

Best Private Bank for Ultra High Net Worth Clients

As Switzerland’s leading private bank, receiving these awards underscores Pictet’s commitment to enduring quality in wealth management. They reflect Pictet Wealth Management’s strategic focus on providing our clients with the highest level of investment expertise.

We are honoured to have been named Best Private Bank in Europe and Best Private Bank for Ultra High Net Worth Clients. These awards are an acknowledgement of Pictet Wealth Management’s growth strategy which focuses on bringing the highest level of financial and investment expertise to our clients, across our European markets and internationally.
Pedro Gonzalez Grau
Head of Pictet Wealth Management Europe

Committed to lasting partnership​​​​​​

For over 220 years, Pictet Wealth Management has remained focused on understanding the unique needs and aspirations of ultra-high-net-worth individuals (UHNWIs). We understand the challenges they face in building their businesses, growing and managing their wealth, and preserving it for future generations. Today, we have further refined our approach to address the specific needs of entrepreneurs and the “Rising Generation” of family members. As an owner-managed firm, we share our clients’ entrepreneurial spirit and understand the drive and determination required to build something extraordinary. With the ninth generation of the Pictet family still active in the partnership, we fully appreciate the importance of multi-generational wealth planning and share their commitment to securing a lasting legacy. At Pictet, we understand their journey, their ambitions and their vision for future generations.

Exceptional client experience

Successful wealth creation has always hinged on striking the right balance between boldness and prudence. Similarly, successful wealth management demands exceptional expertise, unwavering commitment and an in-depth understanding of clients' individual needs. Acknowledged as the Best Private Bank for Ultra High Net Worth Clients, Pictet has honed these attributes over more than two hundred years, delivering unparalleled expertise and bespoke solutions to our discerning clientele.

  • Highly tailored and comprehensive solutions

    We go the extra mile to deliver bespoke services with the unique Pictet touch. By focusing on tailored solutions, we bring you ‘best-of-Pictet’ strategies, designed to meet your goals while ensuring multidimensional stability.

  • Holistic and integrated services

    Our teams work closely with one another to deliver a seamless, bespoke experience. This ensures that all aspects of your financial and personal needs are considered and addressed in a cohesive manner.

  • Long-term relationships

    We focus on building long-term relationships based on trust, credibility and mutual respect. We are deeply committed to serving you with dedication and delivering the best possible outcomes. By anticipating your needs in terms of services, technologies, products and experiences, we take a forward-thinking approach that is tailored to your unique goals.

Comprehensive private banking services for UHNWI

About the Pictet Group

The Pictet Group is a partnership of owner-managers, with principles of succession and transmission of ownership that have remained unchanged since its foundation in 1805. Pictet is today one of Europe’s leading independent wealth managers for private clients and family offices.

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