
For investors, it's about balancing the financial benefits of equity and bond investment with companies' long-term environmental and societal impact; in other words, reconciling economic development with the regenerative capacity of the natural environment.
Many definitions of "sustainable development" exist, but the most commonly accepted and cited definition appeared in 1987 in the UN report of the World Commission on Environment and Development, "Our Common Future", also known as the Brundtland Report.
Here, sustainable development is defined as development that
"meets the needs of the present without compromising the ability of future generations to meet their own needs".